Transform Your Shopper Experience
Expert-led courses designed to help retail professionals create exceptional shopping experiences that drive customer loyalty and business growth. Plus, proven sales techniques for suppliers selling into retail.
Why Choose The Road to Retail?
Our courses are built on real-world experience and proven methodologies that deliver measurable results.
Shopper Experience Expertise
Better understand how to create an engaging shopper experience and a profitable retail physical and online business.
Online and Offline
Learn how to leverage the shopper experience within your both your physical and online store presence.
Proven Results
Learn ways to encourage your shoppers to linger longer, buy more and tell their friends and family about their great experience in your store.
Real-World Learning
Learn from real world examples shared by a retail shopper expert with over 30 years experience helping major global brands to tap into the shopper experience.
Two Powerful Training Programmes
Whether you're selling products into retail or creating exceptional experiences for shoppers, we have the training to transform your results.
Master the Shopper Experience
Grow your retail business by mastering the 3 key steps that build a great shopper experience to delight your customers. Learn how to create engaging experiences in both physical and online stores.
8,300+
Students
4.3 ★
Rating
140
Countries
480k+
Minutes Taught
Perfect for:
- Retail store owners & managers
- E-commerce professionals
- Shopper experience teams
Selling Into Retail
Master the disciplined, productive and logical steps necessary to maximise sales of your products into and out of retail. Learn structured techniques for buyer calls, corporate store visits, and overcoming the 5 key objections retailers raise.
Perfect for:
- Retail Sales Professionals & Managers
- New graduates starting in retail sales
- Sales Trainers seeking structured frameworks
Kevin Moore
International Retail & Marketing Expert
Tap Into Years of Experience
Kevin has built a number of companies and until recently was the Chairman and former CEO of a 2,000+ employee retail marketing agency.
For over 25 years, Kevin has been helping international and national companies to master the shopper experience, both in physical and online stores. This is your chance to tap into that unique experience.
Real World Examples
The courses feature videos of Kevin explaining all the steps needed to succeed, plus photographic and video examples from stores he's visited around the world. They also include interviews with retail entrepreneurs who share their experiences and successes.
What You'll Learn
Practical insights you can apply immediately to transform your retail business.
- 3+ hours of video content to help you master the shopper experience.
- Learn how to get your shoppers to linger longer, buy more and tell their friends about the great experience they've had in your store.
- Learn the 20 essentials you MUST get right in order to provide a standout shopper experience.
- Tap into Kevin's real-world experience with examples he's curated from his travels around the world walking more than a thousand stores a year.
- Learn how to "shop like a shopper" to understand how you can improve your store.
Ready to Transform Your Shopper Experience?
Join thousands of retail professionals who have elevated their skills with our courses.